Mercedes-AMG Petronas Motorsport today announced a Performance partnership with the INEOS Sports of sailing and Cycling Teams: Team INEOS, the seven times winner of the Tour de France, and INEOS UK TEAM, which is competing to win the America’s Cup, the oldest international trophy in the sport of sailing.
The future cooperation is based on three basic principles: the common view that the possible Performance should be imposed no limits; to ensure the pursuit of technical excellence and a winning mentality to the team, which will be shared to the benefit of the three partners; and the Belief that the best technical support great athletes, there is the possibility for fantastic racing moments.
Thanks to the partnership, the Teams will work together in the development and introduction of innovations in the field of Engineering, human science, and Simulation and data analysis, and the human and technological skills, which have enabled six consecutive world championship Doubles in the formula 1.
“The technological requirements of formula 1 mean that we are well-positioned to support the most difficult technical challenges in specific areas while sailing and Cycling, with a particular emphasis on aerodynamics, as well as the production skills of critical components is“ said Toto Wolff, team principal and managing Director of Mercedes-AMG Petronas Motorsport.
With today’s announcement that Mercedes-AMG Petronas Motorsport presents its new business unit Mercedes-Benz Applied Science (MBAS). MBAS was founded in March 2019, and relies on the best technologies of the racing, as well as the air and space travel, to the country in order to deliver the water and in the air Performance. MBAS has been working since August, 2019 with the INEOS UK TEAM.
“As Sir Jim Ratcliffe with the idea for us is to come, this is to bring the three organizations together, we immediately recognized the opportunity to expand our business and diversify, and to learn from some of the most successful Teams in global Sport“ said Toto. “We are very excited about the potential that will bring this agreement in the coming months and years.“
Source: Daimler AG
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